Dr Sarah K. Calabrese - Stigma: An unintended consequence of targeted PrEP social marketing

Event type: 
Event date: 
Tuesday, 18 April 2023 - 1:00pm to 2:00pm

In-person and online event 
Registrations are essential

Kirby Institute, Seminar Room
Level 6, Wallace Wurth Building, Kensington Campus, UNSW Sydney

Contact for inquiries: 
Rata Joseph, +61 (2) 9385 0900 or info@kirby.unsw.edu.au
Booking deadline: 


In the US, HIV disparities suggest a need to prioritise Black sexual minority men in PrEP social marketing initiatives. However, images linking this group to HIV and PrEP may inadvertently reinforce stigma. In this seminar, I will present a mixed methods study exploring Black sexual minority men’s responses to targeted PrEP advertisements.


Dr Sarah K Calabrese  

Dr Sarah K. Calabrese
Associate Professor, George Washington University

Sarah Calabrese is an associate professor of psychology at George Washington University (GWU) in Washington, DC. She is currently a Fulbright scholar and visiting fellow at UNSW. She earned a PhD in psychology from GWU and completed a postdoctoral fellowship at Yale. Her research focuses on stigma and sexual health.

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